WUNC Joins PM4A

Connie Walker, President & General Manager of WUNC, offered the following about why they decided to participate.

“We’ve been talking about the need for more diversity in public media for a long time. We have varying degrees of understanding and sophistication about what that means. But many in public media say this is truly something we need to do and yet it hasn’t happened across the system in the past.  So now is the time to act on the current climate in society and just what has been needed all along. We need to make it so.

Will it be easy, no. Will we make mistakes, probably. Should it be all put on people of color to do it, absolutely not.

These are some reasons why WUNC radio has enthusiastically signed on to the Public Media for All pledge. We are committed to making even more change toward diversity, equity and inclusion, than we already have.

WUNC has established a staff committee to lead these efforts, but we see this as a responsibility of our entire staff. Our board is assisting and also supportive. I’m very proud of the strides we have already made.

There is a quote that is often attributed to Mahatma Gandhi: “Be the change you wish to see in the world.” ... Gandhi in fact said: “If we could change ourselves, the tendencies in the world would also change.”  It resonates either way. WUNC is working on change, as are more and more other public media institutions.

WUNC serves about half the state of North Carolina with transmitters serving the region from Greensboro to the Outer Banks. The station is headquartered in Chapel Hill, with additional offices and studios in Durham, Raleigh, and Greensboro.”